PAID SEARCH
MARKETING
We are experts at bringing you customers so you can count on a regular, predictable, and growing income. Hire us to run results-driven ad campaigns on Google AdWords, Facebook, and other digital platforms. Paid search campaigns achieve brand success, increase sales, and maximize your return on investment (ROI).
Your customers and competition are on Google’s search results and Facebook. Getting ahead of them in search engine results solely through SEO takes time; at least four to nine months for a new website.
Paid search brings more customers and revenue in less time.
Facebook and other social media platforms aren’t that different. Organic reach on Facebook could have declined to as low as 2 percent. For a business page with 100,000 followers, each published image, video, or post will only be seen by 2,000 people.
Paid search advertising—whether Google AdWords’ Pay-per-Click (PPC) or Facebook advertising—allows businesses to overcome the limits of organic search and reach out to potential buyers. It means top rank in Google Search or right into your customers Facebook Newsfeed. The results are several times quicker than non-paid methods of digital marketing.
However, speed is not the only reason both small and large businesses include paid search in their digital marketing.
Advertising on search engines and social media is a proven strategy to build brand affinity, maximize revenues, and deliver targeted messages to your audience to drive results.
Businesses are aware of the power of paid search. It is one big reason the worldwide expenditure on paid search advertising is set to reach $92.4 billion in 2017.
A backlink (a standard local SEO technique) from your chamber of commerce or a similar organization, Yelp, TripAdvisor, and other geotargeting websites gives a boost to your site’s rank in local search.
Well-done SEO brings valuable traffic to your site. The customers who could not have found you on foot can discover you online and buy from you.
Google Maps and other online directories are replacing Yellow Pages as the preferred method to find local businesses. Your local SEO services agency can turn your website into a highly-visible place in Google Maps; increasing the chances of new customers discovering you.
Are you an indie bookstore? The chances that you can compete against Amazon, Barnes & Nobles, and other behemoths and win are negligible. Local SEO can get the most out of your limited advertising. You can appear in front of the people who are most likely to buy from you as frequently (or more often) than big boys.
Google Maps and other online directories are replacing Yellow Pages as the preferred method to find local businesses. Your local SEO services agency can turn your website into a highly-visible place in Google Maps; increasing the chances of new customers discovering you.
Are you an indie bookstore? The chances that you can compete against Amazon, Barnes & Nobles, and other behemoths and win are negligible. Local SEO can get the most out of your limited advertising. You can appear in front of the people who are most likely to buy from you as frequently (or more often) than big boys.
Daniels Digital is a PPC and Facebook advertising agency located in Massachusetts. We have spent years perfecting the art of determining audiences, creating targeted ads, and publishing them to the right people at the right time with the singular goal of achieving your goals.
You can continue to focus on your business while Daniels Digital manages your paid search ads for you and customizes their placement. The agency uses high-tech, paid search marketing software to maximize lead creation and minimize cost.
Daniels Digital gives you more leads per ad while reducing the per-click rate by an average of 25%.
Make life easier for your busy customers. Educate them about your products with a promo video. It will take them less than 30 seconds to watch the video and they will remember your brand for longer.
A website is like a traditional brick-and-mortar store. You have to have your products arranged in neatly defined sections—books, electronics, apparel, and accessories.
Trust is a significant factor in online selling. A functional website that is easy to navigate and is pleasing to look at goes a long way in inspiring customers to trust you and take out their wallets to buy from you.
A poorly designed website relying on outdated practices to achieve some visual effects can be hacked; costing you anywhere from a few dollars to a few thousand.
Elevate Your Digital Presence with Daniels Digital! Our Expertise, Your Success. Contact Us Today to Transform Your Brand in the Digital Landscape.